Mental Health Awareness Campaign
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Summary
Collaborated on a content strategy team to raise awareness for mental health, leveraging social media to reach a broad audience.
About
Creative and detail-oriented Virtual Assistant and Digital Marketing Specialist with over two years of experience, adept at driving brand visibility and community engagement for nonprofit organizations, entrepreneurs, and small businesses. Skilled in leveraging digital platforms to execute successful campaigns, automate workflows, and track performance metrics, consistently delivering measurable results. A natural communicator who thrives in fast-paced environments, bringing structure, creativity, and efficiency to every project.
Projects
Startup Brand Rebranding Project
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Summary
Led the visual identity rebranding for a startup, encompassing logo design and comprehensive marketing material development.
Non-profit Email Onboarding Sequence
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Summary
Designed and deployed an automated email onboarding sequence to engage new supporters for a non-profit organization.
Work
Freelance
|Marketing & Content Virtual Assistant
Remote
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Summary
Developed and executed comprehensive digital marketing strategies for diverse clients, enhancing online presence and engagement through content creation and campaign management.
Highlights
Led content strategy and scheduling across Instagram, Facebook, LinkedIn, and Twitter, boosting client engagement by up to 40% through targeted campaigns.
Executed in-depth competitor analysis and market research, providing data-driven insights that shaped effective marketing strategies for clients.
Produced compelling promotional materials and social media graphics using Canva and Adobe Express, enhancing brand aesthetics and campaign visibility.
Designed and implemented automated email marketing flows and engaging newsletters using MailerLite and Mailchimp, significantly expanding client reach and nurturing leads.
Analyzed digital campaign performance using tracking tools and Google Sheets, delivering actionable insights to optimize strategies and improve ROI.
Managed diverse client portfolios across wellness, education, and nonprofit sectors, tailoring digital solutions to achieve specific organizational goals.
Confidential Non-Profit Organization
|Personal Assistant to NGO Founder
Remote
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Summary
Provided comprehensive administrative and operational support to an NGO founder, ensuring efficient daily operations and project execution.
Highlights
Streamlined daily communications and managed complex calendars, optimizing the founder's schedule and enhancing operational efficiency.
Coordinated logistics and supported the execution of community programs and outreach events, contributing to successful stakeholder engagement.
Developed internal reports and presentation materials, directly supporting fundraising initiatives and fostering key partnership efforts.
Managed social media correspondence and executed branding tasks, maintaining consistent online presence and engagement.
Education
University of Uyo
Uyo, Akwa Ibom, Nigeria
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B.A. (In Progress)
Communications and Media Studies